As an 18--er,
With the rise of cross-border e-commerce, the development of overseas warehouses has attracted much attention. As a leading enterprise focusing on the manufacturing and sales of racking, Jracking Group, deeply engaged in overseas markets for 18 years, with strong local service ability, can satisfy the needs of different global markets according to local conditions and provide integrated professional services for the construction of overseas warehouses.
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In recent years, China's cross-border e-commerce has developed rapidly and maintained a rapid growth under COVID-19. As an important overseas node of cross-border e-commerce, overseas warehouse is not only a new type of export infrastructure, but also an important part of the new business form and model of foreign trade. Its construction and development have attracted much attention. In November 2022, The General Office of the State Council issued the Key Task Division Plan for the 10th National Teleconference on Deepening the Reform of "Delegating Regulation and Service", specifically proposing to "increase support for cross-border e-commerce, overseas warehouses and other new forms of foreign trade". Among the specific measures, we will set up more comprehensive pilot zones for cross-border e-commerce by the end of 2022, and accelerate the introduction of more policies and measures to support the development of overseas warehouses.
For cross-border e-commerce operations, direct local delivery through overseas warehouses not only reduces the barriers of customs clearance and transportation costs for export enterprises, but also greatly shortens the delivery time of goods and improves shopping experience. However, the establishment of overseas warehouse is not a matter of one day, we must have a strong enterprise strength, to ensure the successful landing of professional warehouse management solutions.
Jracking Group has been deeply engaged in the overseas market for 18 years, focusing on the manufacturing and sales of warehouse rack, and step by step toward a professional supplier of "the whole industrial chain of intelligent storage equipment". Over the years, Jracking Group, with its own three production bases in China (Danyang, Tongling) and Vietnam（Da Nang） and more than 50,000 square meters of plant strength, led the four subsidiaries in China, United States, Australia, Vietnam to develop vigorously, with high-quality modern logistics equipment made in China to continuously seize the overseas market. The products have been exported to more than 90 countries and regions; With the strong overseas localization service capability of "one core and multiple centers", we can satisfy the needs of different markets in different regions of the world according to local conditions, and maximize the service level of the whole process,pre-sale, in-sale and after-sale of projects or products.
1. "Reverse growth" under the epidemic
Since 2020, the spread of COVID-19 has caused great turmoil in the international market and severely impacted the global economy and supply chain system. Although the development of cross-border e-commerce has brought new opportunities for the logistics and warehousing market, it also faces many challenges, such as the blockage of global trade arteries during the pandemic, which once made the shipping price rise to an unimaginable degree.
Facing the price chaos in the shipping market and the difficulty in obtaining the first cabin, the strong logistics strength of Jracking Group has played a huge role. The logistics department has made use of the freight forwarding resources accumulated for many years to help customers get the space smoothly in a short time and ensure that the goods can be delivered to customers as soon as possible. Even under the impact of the epidemic, Jracking Group's sales still went up against the trend, and its annual growth rate remained at around 15%. In 2020, the group's turnover exceeded 300 million RMB in one stroke and got the first 10-million-dollar order.
In the actual operation, Jracking Group is not only able to undertake EXW/FOB terms in international trade but also able to achieve one-stop service from port to door, perfectly solving the difficulties of the import operation process for customers. For example, in American market, most of the local fleets require limited weight. In the past, most customers set the 40'HC container weight limit within 19.9 tons, and many experienced importers generally operate in the same way.
But rack products belong to heavy goods if only 19.9 tons of weight limit will waste a lot of packing space, especially when the sea freight increases to nearly $20,000 per container due to the epidemic. After constant exploration and communication, Jracking Logistics department successfully raised the maximum weight limit to 24.9 tons in most areas of the United States, and to 26 tons in some areas, which greatly saved the transportation cost for customers and also made the product more competitive in the local market.
2. Solve the dilemma of anti-dumping
"Localization" is the secret of domestic products going overseas. In the process of developing overseas markets, Jracking Group has not only established a global dealer network, but also has a comprehensive quality certification system, such as ISO9001, AS4084, RMI, FEM10.2.02 and SEMA, to provide solid support for Chinese brands going overseas.
It is worth mentioning that Jracking Group has gone through many international trade disputes and unimaginable situations during the development of overseas business. Due to this, the market competitiveness has been continuously enhanced and its market foundation has become more stable. For example, in 2018, the United States and Australia launched anti-dumping measures against China at the same time, Jracking Group took the opportunity to build a factory in Da Nang, Vietnam. In early 2019, the factory was smoothly put into production and delivered the first batch of products to overseas customers perfectly. The Vietnamese factory reached saturation production quickly in that year, and successfully expanded the second phase in 2020, with 1,500 tons of material inventory space. A vertical spray line, several beam mills and welders, vertical spray line daily output of 2 containers, set a record of 2 containers of product orders delivered in 5 days.
Jracking Group Vietnam plant is only 45 minutes' drive from the third largest port in Vietnam, with routes covering the world's major trade zones. During a period of escalating trade friction between China and the United States, Jracking Group has relied on its factories in Vietnam to keep a firm grip on the American market. At the same time, constantly polish and optimize the production process, with the spirit of craftsman to promote the brand to high-end, professional development road.
3. Focus on the North American market
Based on long-term strategic planning and practical business needs, Jracking Group established the United States BHD company in April 2022 , headquartered in Atlanta, in scope of main products of all kinds of American standard products and cantilever racks, is able to provide better quality products and services in a short period for American customers.
Take the large project located in Illinois, USA as an example. At the beginning of 2022, the customer sent an inquiry for the project. After further communication, the customer told us that this was the latest e-commerce distribution center of the company, and the total pallet space of the warehouse reached more than 10,000. And Jracking Vietnam factory shipments to the United States does not involve anti-dumping duties, not only the product quality and cheap, but also the service in place. Therefore, in the construction process of the new warehouse, the customer again hopes to carry out cooperation with Jracking.
In terms of design, Jracking has provided the layout of 6 partitions and the detailed view of each rack and has made 14 subsequent detailed modifications according to customer requirements. Contacting with the local Contractor of the client and providing the required materials and information to the client, we successfully passed the SEIZMIC INC test and obtained Prelim for customers to apply for city permit locally; Understanding customer installation plan, we carefully planed production time and shipping time; During the production process, we send production photos to customers regularly and report the progress. Using strengthen export packaging to ensure that it will not be unpacked in the process of shipping; adding easy-unloading tools, so that customers can easily unload the super long column from the container; Providing a full set of English version of shipping list, unloading instructions, installation drawings; In the whole process of customer receiving and installation, we promised 24 hours online and answer customer installation questions at any time.
Through the establishment of the United States BHD company, the exchange and cooperation between Jracking Group and the American market has been greatly promoted, the overseas business development as well, so that the pace of international development is further accelerated. Through the complete process system of "design -- production -- logistics -- installation -- after-sales service", Jracking Group can provide customers with one-stop service, and design and develop the most suitable storage equipment solutions according to the characteristics and needs of customers in different countries, regions and different industry categories.
4. Move to an intelligent future
With the gradual transformation and upgrading of China's traditional manufacturing industry to intelligent manufacturing, the demand for automation and intelligent logistics equipment has increased significantly. To keep up with the trend, meet the market demand, and promote the enterprise to "the whole industrial chain of intelligent warehousing equipment" supplier positioning, Jracking Group is making every effort to build Tongling Jracking Intelligent third Factory. After the new plant put into operation, it will achieve an annual production capacity of about 50,000 tons of ASRS, four-way shuttle systems and two-way shuttle systems, to provide strong support and guarantee for the transformation and development, expansion and product upgrading of Jracking Group. With the great advantages of Tongling, Anhui Province, "connecting the east to the west, connecting the river to the sea", it will also help Jracking Group's international development.
